SMEDLEY: Credit Farmers Costing SOE Big Money
Posted: Tue Feb 19, 2008 7:32 am
I'd always thought it would take some real bite from credit-farmer/RMT companies to motivate the game companies to get serious about shutting them down. Well, here's an excerpt from massively.com's interview with John Smedley, showing such a cost....
http://www.massively.com/2008/01/14/a-c ... dley-pt-2/
About the only question I would raise is whether such a large number for card chargebacks is entirely due to credit farmers, or whether a part of it is from people sampling a SOE game, and deciding it sucked. But I'm cynical that way.
Massively: Earlier you mentioned the problem of farmers with regards to Station Access. I know that's something the company feels very strongly about?
John Smedley: I think the issue of farming is higher on the radar now than it ever has been. The behinds the scenes things are really frustration. A lot of these farmers are essentially stealing from us. What they do is they charge us back all the time. They use a credit card –sometimes stolen, sometimes not – to buy an account key. They use the account for a month, and then they call the credit card company and charge it back. We have suffered nearly a million dollars just in fines over the past six months; it's getting extremely expensive for us. What's happening is that when they do this all the time, the credit card companies come back to us and say "You have a higher than normal chargeback rate, therefore we'll charge you fines on top of that." We're really trying to get on top of that. We're taking our current efforts up about five notches to Defcon 1 on this issue. They bug us even more than they bug our customers, and we're definitely taking steps to implement rigorous anti-farming efforts....
http://www.massively.com/2008/01/14/a-c ... dley-pt-2/
About the only question I would raise is whether such a large number for card chargebacks is entirely due to credit farmers, or whether a part of it is from people sampling a SOE game, and deciding it sucked. But I'm cynical that way.